When fashion, namely the textile industry is one of the major factors of the environmental pollution and many people from all around the world fight against mass production and fast fashion and try to replace these with the products of local (wherever it is) designers, providing the everyday (I mean not celebrity) people with the possibility of borrowing, stating something like this is not only unprofessional, but attitudinize demagogue as well.
I do not want to argue against the opinion, as its quintessence is exactly that it is opinion, but the topic gave me a great opportunity to write a few lines here, and not only
in my personal blog, about the relation between textile industry and environmental pollution.
Based on the survey of WWF nowadays fashion, namely the textile industry is the world's second most polluting factor following oil. Nowadays we buy 5 times more clothes than 30 years ago, while
more than 20,000 liters of water is needed for the production of a kilo of cotton, which approximately corresponds to the material of a T shirt and a pair of jeans, which due to consumerism will land on the landfill.
And we have not even mentioned the use of more than 8000 types of chemicals which are needed for the production of the materials, and the inhuman conditions of mass production clearly seen in the fast fashion brands and the damaging effects on the environment of the transportation of these products.
Dhaka Savar Building Collapse
I do not say that shopping or ownership is devil's action, but the consumerism, the gathering of unnecessary things and the buying of a new evening dress for every single occasion is such a luxury that one, being whatever celebrity, star etc., cannot permit, not only for the interest of his/her purse, but for the interest of protecting the Earth as well.
As I wrote in the introduction, borowing has an increasing culture all over the world and I do not mean only on the red carpet, but I refer to those businesses as well, which make it possible for ordinary people to borrow and to wear high quality, desginer clothes by local designers. It has been working perfectly in the case of wedding dresses and prom dresses for decades.
It would be worth writing another article on the advertising value of a fact when a celebrity gives utterance to what kind of brand he has chosen. It is a business, to which one can say NO.
On the other hand the Earth doesn't ”have to” be saved - as my biologist brother explained me many times - life will find its way even through the landfill and the concrete, but whether humanity will still exist or not is doubtful. Mainly if acknowledged people followed by many others at the end of the year hurt ”blighters” and ”celebrities” as well instead of gratefulness and positive thoughts, inducing negative feelings, when the badly intended remarks are the most dangerous tools to insult our own race, to pollute the environment metaphorically and literally, too.
As I declared in the summer in a radio interview, a person cannot save all the world, but we can do a lot in our direct environment by endeavouring to do good.
___________
Photos source:
2. By rijans - Flickr: Dhaka Savar Building Collapse, CC BY-SA 2.0,
