Upcycle Your Style – DHL Competition for Sustainable Fashion

DHL’s mission is to achieve zero emissions in tehir operations by 2050, making them the benchmark for responsible business practices in the global logistics industry.

In 2019, they will hero thought leadership and solutions in the area of positive fashion. To celebrate your contributions to the sustainable fashion movement, they want YOU to create a fresh new look by upcycling existing clothes and fabrics in your own signature style! Your look will then be uploaded to this platform where it will be showcased on the global stage.

So, what is upcycling? It is taking an old or discarded item (maybe a faded t-shirt, tired dress or ripped trousers) and making it into something that feels and looks fashionable.

Why do they want you to upcycle The Environmental Protection Agency reported that 16 million tons of textiles was generated in 2015, of which 10.5 million tons ended up in landfill. They want to spread the message that you don’t need to buy new clothes to look fabulous. Instead, use your creativity to transform old items into something stylish and trendy while saving the planet at the same time!

They will be selecting a winner every month who will get a luxury, eco-conscious retail voucher! But it doesn’t stop there. They will also be choosing the best out of the monthly winners who will get an item of their choosing upcycled by a sustainable designer. In order to have a chance to win, all you need to do is upload an image of your upcycled clothing along with a brief description about how you made it and using what material. The more sustainable, the better! All entrants must display the following in their upcycled garments:

Innovation, uniqueness and creativity
Relevance to sustainability and the potential positive impact on the environment
Fashionable and wearable
Submissions can be made using the entry form below or by uploading your image and brief description to Instagram using the hashtag #REnewYourStyle.

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